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Case Study

How Second Street helped Boone Newspapers drive $1.2MM in revenue using digital ballots

Read the full case study to learn how Boone Newspapers achieved incredible results:

Family-owned newspaper group, Boone Newspapers Inc. drove $1,200,000 in revenue during their first year as Second Street partners with their 'Best Of' ballot program.

  • $1,200,000 ‘Best Of’ ballot revenue their first year as partners
  • Revamped structure and sales execution
  • 1915% increase in users YOY
  • Grew email database by 47,132

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