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With over a 98% open rate for all text messages sent, it’s not a surprise that organizations have turned to the mobile messaging industry as a way to engage with their audience. If you are looking to stay up to date on the mobile industry and best practices as it relates to mobile messaging, then we have the webinar for you.
In this 1-hour Mobile Industry 101 webinar, you’ll get an overview of the mobile messaging industry, a review of common terms and acronyms, and an understanding of how mobile platforms interact with aggregators and carriers.
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You will learn:
- how the mobile industry and mobile text messaging technology works
- about the regulations of
short codes and compliance for mobile marketing - the common acronyms you’ll hear (i.e. MO, MT, SMS, MMS, DR, etc.)
- a few industry best practices