Upland Software Acquires Localytics

Adds leading mobile app personalization and analytics technology to Upland’s Customer Experience Management (CXM) Cloud 

Upland Software (Nasdaq: UPLD) is a leader in enterprise work management software. Upland’s four enterprise clouds enable thousands of organizations to engage with customers across their experience journey, optimize sales teams, manage projects and IT costs, and automate critical document workflows. All of Upland’s clouds are backed by a 100% customer success commitment and the UplandOne platform, which puts customers at the center of everything we do.

What is Localytics’s Key Business Value?

Localytics primarily serves customers in the telecom, media and entertainment, consumer financial services, retail, and travel and hospitality industries. Localytics enables interaction with consumers across push, in-app, inbox, and remarketing with rich audience segmentation and personalization to deliver app experiences with high consumer relevance.

To view more details about this announcement, please refer to the PRESS RELEASE.

To discuss Upland’s acquisition of Localytics with an Upland executive, please submit a request for more information.

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Upland’s family of cloud-based Enterprise Work Management applications helps customers run their operations smoothly, adapt to change quickly, and achieve better results every day. See what you can do with Upland. To learn more, contact us at [email protected].

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