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According to a Strategic Proposal survey, 95% of 100 leading proposal professionals admitted that it was likely they had lost deals (either regularly or occasionally) due to poor presentations. Proposal presentations are a critical factor in winning deals - it’s your chance to connect with your buyer in a way that a two-dimensional proposal can’t.
How do you stand out from your competitors? By understanding the buyer’s psychology. Watch this on-demand webinar with Susan Hanning of Strategic Proposals, where she walks through top tips to make your presentations engaging, compelling and memorable,including:
- Mastery of telling the “three kinds of story”
- Understanding cognitive psychology to increase audience attention and understanding
- Employing great visual techniques
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Strategic Proposals
Susan specialises in helping organisations to gain competitive advantage through their proposals and presentations – using her experience in corporate marketing and bidding roles, training and psychology research. She holds Professional status with the Association of proposal Management Professionals (APMP) and degrees in psychology and communication.